SuperworthHarley-Davidson profit margin HOG
Gross, operating and net profit as a share of revenue over the last twelve months, from 2009.
- Net margin, 12 months
- 4.8%
- Operating margin, 12 months
- 5.0%
- Net margin on a year earlier
- −0.6 pts
- Peer median
- 5.3%
Over the twelve months to Jun 30, 2026, Harley-Davidson kept 4.8% of its revenue as net profit, with an operating margin of 5.0%.
Five years earlier its net margin was 10.1%.
The median for 10 aerospace and defense stocks of a similar size is 5.3%.
Profit margin over time
Fiscal year by fiscal year
| Fiscal year | Net margin | Operating margin |
|---|---|---|
| FY2025 | 7.6% | 8.6% |
| FY2024 | 8.8% | 8.0% |
| FY2023 | 12.1% | 13.3% |
| FY2022 | 12.9% | 15.8% |
| FY2021 | 12.2% | 15.4% |
| FY2020 | 0.0% | 0.2% |
| FY2018 | 9.3% | 12.5% |
| FY2017 | 9.2% | 15.6% |
| FY2016 | 11.5% | 17.5% |
| FY2015 | 12.5% | 19.3% |
| FY2014 | 13.6% | 20.6% |
| FY2013 | 12.4% | 19.6% |
| FY2012 | 11.2% | 17.9% |
| FY2011 | 11.3% | 15.6% |
| FY2010 | 3.0% | 11.5% |
Quarter by quarter
| Quarter | Ended | Net margin, 12 months | Change on a year | Operating margin |
|---|---|---|---|---|
| Q2 FY26 | 4.8% | −0.6 pts | 5.0% | |
| Q1 FY26 | 5.3% | −2.0 pts | 5.8% | |
| Q4 FY25 | 7.6% | −1.2 pts | 8.6% | |
| Q3 FY25 | 10.7% | −0.0 pts | 11.9% | |
| Q2 FY25 | 5.4% | −6.0 pts | 4.1% | |
| Q1 FY25 | 7.4% | −3.6 pts | 6.6% | |
| Q4 FY24 | 8.8% | −3.3 pts | 8.0% | |
| Q3 FY24 | 10.8% | −1.4 pts | 10.6% | |
| Q2 FY24 | 11.4% | −1.6 pts | 11.6% | |
| Q1 FY24 | 11.0% | −2.6 pts | 11.6% | |
| Q4 FY23 | 12.1% | −0.8 pts | 13.3% | |
| Q3 FY23 | 12.2% | −0.6 pts | 13.6% |
Against its peers
Companies in Aerospace & Defense nearest Harley-Davidson's size, closest first, today.
| Company | Profit margin |
|---|---|
| HOGHarley-Davidson | 4.8% |
| THOThor Industries | 1.8% |
| ATROAstronics | 8.4% |
| AIRAAR | 5.5% |
| KRMNKarman | 6.3% |
| LOARLoar | 11.6% |
| SAROStandardAero | 5.1% |
| KTOSKratos Defense & Security Solutions | 2.0% |
| DRSLeonardo DRS | 8.5% |
| HIIHuntington Ingalls Industries | 5.0% |
| WGOWinnebago Industries | 1.3% |
| Peer median | 5.3% |
Where Harley-Davidson ranks
What the profit margin tells you
Profit as a share of revenue at three levels: gross (after making the product), operating (after running the business) and net (after everything, including tax and interest).
Compare within an industry. 10% is superb for a retailer and poor for a software company.
More on Harley-Davidson
Valuation data, not investment advice. Prices as of . Reported figures come from the company's filings with the SEC.