HubSpot price to book ratio HUBS
Market value divided by the book value of the company's net assets, since 2015.
- Today, Oct 23, 2026
- 8.2×
- 10-year median
- 18.8×
- Against its 10-year history
- 8th
- percentile: 0 is its lowest day, 100 its highest
- 10-year range
- 4.5× to 47.8×
- Peer median
- 5.8×
HubSpot's price to book ratio is 8.2× as of Oct 23, 2026.
That is below its ten-year median of 18.8×, lower than on 92% of days in the last ten years.
Over that time it ranged from 4.5× in Jun 2026 to 47.8× in Nov 2021.
The median for 10 application software stocks of a similar size is 5.8×.
Price to book ratio over time
The dashed line is the 10-year median and the shaded band the middle half of its days.
Year by year
| Year | End of year | Low | High |
|---|---|---|---|
| 2026 so far | 8.2× | 4.5× | 10.8× |
| 2025 | 11.2× | 10.0× | 23.0× |
| 2024 | 20.9× | 15.2× | 27.4× |
| 2023 | 24.6× | 14.6× | 26.4× |
| 2022 | 15.5× | 14.1× | 30.9× |
| 2021 | 37.4× | 23.3× | 47.8× |
| 2020 | 24.8× | 7.5× | 26.0× |
| 2019 | 10.8× | 9.6× | 29.9× |
| 2018 | 21.2× | 16.2× | 27.3× |
| 2017 | 15.8× | 12.2× | 21.9× |
| 2016 | 13.7× | 8.8× | 17.3× |
| 2015 | 15.5× | 11.0× | 16.2× |
Against its peers
Companies in Software - Application nearest HubSpot's size, closest first, today.
| Company | Price to book ratio |
|---|---|
| HUBSHubSpot | 8.2× |
| PINSPinterest | 4.4× |
| FDSFactset Research Systems | 5.8× |
| DOCNDigitalOcean | 11.8× |
| ESTCElastic | 8.3× |
| MTCHMatch | n/m |
| FICOFair Isaac | n/m |
| SSNCSS&C Technologies | 2.9× |
| HNGEHinge Health | 26.1× |
| RNGRingCentral | n/m |
| ZMZoom Communications | 2.5× |
| Peer median | 5.8× |
What the price to book ratio tells you
Market value divided by the accounting value of the company's net assets. Below 1 means the market values the business at less than what it owns on paper.
Book value misses brands, software and people, so asset-light companies always look expensive on it. Most useful for banks and industrials.
More on HubSpot
Valuation data, not investment advice. Prices as of . Reported figures come from the company's filings with the SEC.