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Apple price to sales ratio AAPL

Market value divided by revenue over the last twelve months, since 2009.

Today, Oct 23, 2026
10.9×
10-year median
6.8×
Against its 10-year history
100th
percentile: 0 is its lowest day, 100 its highest
10-year range
2.6× to 10.9×
Peer median
16.8×

Apple's price to sales ratio is 10.9× as of Oct 23, 2026.

That is above its ten-year median of 6.8×, higher than on 100% of days in the last ten years.

Over that time it ranged from 2.6× in Jan 2019 to 10.9× in Oct 2026.

The median for 5 technology stocks of a similar size is 16.8×.

Price to sales ratio over time

The dashed line is the 10-year median and the shaded band the middle half of its days.

Open the interactive chart, with overlays and comparisons

Year by year

YearEnd of yearLowHigh
2026 so far10.9×8.4×10.9×
20259.7×7.2×9.9×
20249.9×6.6×9.9×
20237.8×5.2×8.0×
20225.2×5.2×7.8×
20218.0×6.4×8.6×
20208.2×3.7×8.2×
20194.9×2.6×4.9×
20182.8×2.7×4.3×
20173.8×2.9×3.9×
20162.9×2.2×2.9×
20152.5×2.5×3.8×
20143.7×2.6×3.8×
20132.9×2.2×3.2×
20123.1×3.1×4.6×
20113.5×3.1×4.9×
20104.5×4.0×5.3×
20095.2×4.1×5.3×

Against its peers

Companies in Technology nearest Apple's size, closest first, today.

CompanyPrice to sales ratio
AAPLApple10.9×
NVDANVIDIA16.8×
MSFTMicrosoft11.7×
AVGOBroadcom17.2×
MUMicron Technology7.5×
AMDAdvanced Micro Devices20.4×
Peer median16.8×

Where Apple ranks

What the price to sales ratio tells you

Market value divided by revenue over the last twelve months. Useful for companies with little or no profit yet, since sales are harder to make negative than earnings.

Ignores margins entirely. A software company at 10× sales with 30% margins can be cheaper than a grocer at 1× sales with 2% margins.

More on Apple

Valuation data, not investment advice. Prices as of . Reported figures come from the company's filings with the SEC.